The Great Pixel Land Rush of 2015

http://www.digitalmarketer.com/digital-marketing-predictions-2015/?utm_source=newsletter&utm_medium=email&utm_content=digital-marketing-predictions-2015&utm_campaign=Blog%20Featured%20Post%20Emails
At Digital Marketer, we’ve already begun preparations for the “pixel land rush.” We buy traffic today just to place a pixel. Sure … we’re monitoring click costs, cost per lead and all the rest but we’re paying closer and closer attention to a new metric: CPP.