Experiential Marketing

http://www.mediabistro.com/courses/experiential-marketing/new-york/8930/?c=150302MH

IN THIS CLASS, YOU WILL LEARN HOW TO:

• Brainstorm pop-up shops, bus stop environments and Experience Buses
• Use the city or town around you in inventive new ways for outdoor advertising. Gather information about your site visitors from analytics data
• Create branded games for groups of people
• Create brand pranks for video + social media
• Use existing businesses for mutual brand benefit
• Write and work from a creative brief
• Jumpstart your ad portfolio and look for jobs in this segment