http://transeo.com.au/blog/how-to-write-the-content-your-customers-want
If you spent enough time online then you definitely know that content is king. Content is chief, it’s the emperor, it is the online world’s top dog. Your content is your business’ vehicle to reaching your audience. How do you produce content that reflects your business and resonates with your audience? Is there a formula, a specific string of words or length that can capture their attention and more importantly earn their trust? There is no one way to write good content. This is good news since there is not one type of business and definitely not one kind of audience.
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