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Thursday, October 29, 2015

Picking the Right Ad Platform: Where is Your Market Hiding?

IN THIS EPISODE YOU’LL LEARN:

  • The two types of ad platforms you have to choose from and which networks fall into those categories.  Do you need a “Seeker” or “Interruptive” ad platform?
  • How to change your approach (and the ad platform) based on the “Market Mindset” (<<< There are 3 mindsets your market may have)
  • How to structure a cross-platform ad campaign that moves a prospect from completely unaware of your product or service to a hungry buyer.
  • The simple questions you’ll answer to laser focus on your ideal customer and find their “hang outs.”  (You’ll apply these answers in the next episode of Perpetual Traffic)
http://www.digitalmarketer.com/podcast/episode-07-picking-the-right-ad-platform/

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