Saturday, July 1, 2017


No fluff. No bland, boring keynotes. No "rah-rah." Just up-to-date, actionable sessions
delivered by real practitioners who actually do this stuff...
DAY 1the focus is on new and emerging commerce models, and what’s actually working today in ecommerce, digital publishing, and subscription commerce. Some "can't miss" sessions include:
  • The Rise of Content & Commerce and why "blended" business models are the future of retail
  • The Unbundling of Everything – Brand loyalty doesn’t mean what it once meant... here’s how your media or product brand can still appeal to today’s fickle consumers
  • Gated Commerce – Why traditional ecommerce stores are DEAD, and why that’s a good thing for upstart retailers
  • Selling Subscription – Whether it’s premium content or a "box of the month," we’ll cover how to get more people paying you monthly
  • Be Like Amazon – How to beat the largest retailer in the world at their own game by modeling the things they do best... even on a fraction of their budget
DAY 2we shift to tactics, specifically methods for increasing your traffic and conversions. Some of the topics we’ll cover include:
  • The death of "interruption advertising" and what will almost certainly replace it...
  • The "Squatty Potty Secret" to making even boring product videos go viral. (And no, it doesn’t have to be poop-related.)
  • Massive Mobile Optimization Tips... including the simple mobile header change that improved conversions by 14%.
  • The Rise of Bots – How "conversational selling" could be the key to beating your competition... and Amazon
  • Automated Email Followup Campaigns that nearly DOUBLE sales from the traffic and customers you’re already getting
  • How To Leverage Influencers to drive sales and grow your brand the right way
DAY 3is all about THE FUTURE. Together, we’ll hop on a virtual time machine and discuss how bots, AI, virtual reality, augmented reality, and other emerging technologies will shape how products will be sold in the future. You'll also get a sneak peek at our next big project as we "open the kimono" on a new venture we’re officially launching at the event.