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“I’m not a businessman, I’m a business, man.” — Jay Z

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Wednesday, December 23, 2015

The Core Message Clarity Session


  • Strip away all the complicated and unnecessary language that you’re currently using to describe your business (language that is not getting the results you want) 
  • Identify and translate the benefits you offer 
  • Create your unique word bank 
  • Articulate your core message 
  • Assess your website to determine what’s clear and what needs an overhaul – I’ve been known to rewrite copy on the spot 

http://ashleywelton.com/core-message-clarity-session/

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