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IN THIS EPISODE YOU’LL LEARN:
- The first (and simplest) method for protecting your Facebook ad account (<<< This applies to everyone)
- How Facebook’s Relevance Score works and the “danger zone” score that alerts you to turn off a poor performing ad.
- The “You” Rule and how to handle features, benefits, claims and promises in your ad copy and creative.
- Plus… we’ll answer this question: “Can I run traffic DIRECTLY to a lead generation page without getting my account shut down?”
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